No, before you inform the authorities about some kind of Virgin mass sacrifice in the woods of Wisconsin or something, I’m talking Internet TV…..calm now? Good.
So what’s 500 million the pieces? This is the pieces of broadband video content last year viewed on virgin, with the BBC’s iPlayer accounting for almost 20% of programmes watched!! Wow, that much! Yes!
This once again re alliterating the push of Internet TV as a forerunner in the way in which we consume TV now.
This is all coming with news of last months crash of Kangeroo, the joint venture between BBC, ITV and Channel 4 which has left the channels to rethink their strategies, with channel 4 following suit with an online version of its 4oD service.
Although I think the BBC is just cushy where it is….who knows perhaps somesort of TV integrated with the Internet might come along to help?….